It’s Christmas — the most magical time of the year! Enjoy it! Unplug if you can. Have conversations with friends and family and give them your undivided attention. Catch up with relatives you haven’t seen. Relax. Have that slice of pie or glass of wine that you might normally skip. In other words, have funContinue reading “Enjoy the Most Magical Time of the Year”
Category Archives: Uncategorized
How the Gift-Giving Process Makes You a Better Marketer
I love to give gifts. Part of it is seeing the joy that the recipient expresses, but part of it is the process. Finding the perfect gift for someone isn’t easy and shares a lot in common with the marketing process. First, there’s the research into what the recipient likes and how he spends hisContinue reading “How the Gift-Giving Process Makes You a Better Marketer”
Add The Power of Print to Your Marketing Mix
By 2016, the printing industry is expected to hit $845 billion.^ And yes, it’s growing. Before you go all digital in your marketing efforts, take a step back and consider the power of print. Beyond the sheer size of the industry and options available, creative uses of print in your marketing campaigns can help youContinue reading “Add The Power of Print to Your Marketing Mix”
4 Ways to Control Your Social Media Destiny, But Not Your Fate
Social media is a two-way street, a conversation between brands and consumers that’s never been possible before. Every brand dreams of having an active, engaged online community that shares opinions, discusses its products and invites others to join. Until it happens, that is. Then the brand starts to get nervous. Why? To truly get social,Continue reading “4 Ways to Control Your Social Media Destiny, But Not Your Fate”
Kids & Social Media = What’s the Right Answer?
Your social media feeds are probably filled with pictures of your friends’ kids (or complete strangers’ kids), especially during back-to-school, Halloween or birthday parties. While we ohh and ahh over these pictures, a question always comes to my mind — how much is too much? Everyone is proud of their kids, and they should be. Let’sContinue reading “Kids & Social Media = What’s the Right Answer?”
Girl Power: Do We Need It?
I recently came across an article from CNN, 5 things women couldn’t do in the 1960s, that really made me think. My life would be so different today if I were born a generation earlier. While we’ve still got a ways to go, it’s amazing the advancements that have been made in a relatively shortContinue reading “Girl Power: Do We Need It?”
Blog of the Year Award 2013
One of the things I love best about the end of the year is all of the Best of designations, Year in Reviews, Top 10 lists, etc. (The year that ESPN showed the Best Sportscenter Commercials was at the top of my list.) So you can imagine how thrilled we were at CCC when The Journal of Wall Grimm decidedContinue reading “Blog of the Year Award 2013”
Breaking Through Gender Stereotypes: Are We Making Progress?
I planned on writing a post about social media today, either tips on tackling Twitter or answers to some FAQs from clients, but then I came across this video in Slate. Watch it. It’s worth two minutes of your time. It was created by a company called GoldieBlox, a toy company who wants girls to knowContinue reading “Breaking Through Gender Stereotypes: Are We Making Progress?”
This Blog Is Made For You And Me
This blog is your blog, this blog is my blog… In my last post, To Blog, or Not To Blog: That Is The Question, I touched a little bit on why I started this blog in addition to the topic of blogging in general. As readers of my thoughts and musings, I value your feedbackContinue reading “This Blog Is Made For You And Me”
Invisible (Wo)Man: Where Would You Go?
Quick — what pops into your head when you see this graphic? I stumbled across it in Real Simple (illustration by Shout) and loved it. If you were invisible, where would you go? Any place in the world, any time. Go. Going incognito today, Jaime Join the conversation:
clearly conveyed communications 