It’s Small Business Saturday, the Saturday after Thanksgiving that is set aside each year to celebrate and support small businesses. We appreciate the love, but we hope that you support small businesses the rest of the year too. Why? Nearly 80% of small businesses are self-employed individuals.^ Businesses with fewer than 5 employees make up 62%Continue reading “Small Business Saturday: FREE Writing Guide”
Monthly Archives: November 2015
Gratitude Is Good For You & Your Business
“Thank you.” These two words are so simple yet so powerful. They can be the difference between a one-time customer and a loyal one, a vendor and a partner, a co-worker and a colleague. It turns out that gratitude is not only good for you, but it’s good for business too. Showing gratitude to yourContinue reading “Gratitude Is Good For You & Your Business”
Social Media Isn’t Easy: 5 Reasons Why It’s Worth It
Last week, we reminded everyone that social media isn’t free and recommended five ways to maximize your time and money. This week, we’re addressing another misperception. Social media isn’t easy, but it’s worth it. We’re not talking about the act of tweeting itself or posting pictures of your kids on Facebook or Instagramming everyContinue reading “Social Media Isn’t Easy: 5 Reasons Why It’s Worth It”
Social Media Isn’t Free: 5 Ways To Maximize Your Time & Money
Social media isn’t free. There, we said it. It’s been said before, but no one seems to believe it. Even if you’re not advertising or boosting posts, someone (or multiple someones) is spending time strategizing, creating content, posting and engaging with community members. Or at least we hope they are. Social Media Isn’t Free TimeContinue reading “Social Media Isn’t Free: 5 Ways To Maximize Your Time & Money”
How Search Engines Work: An Infographic to Improve Your SEO
How do you find information today? Chances are, you Google it. That’s the same way that potential customers find information on your products and services. Will they be able to find you? This handy infographic by the UAB Collat School of Business explains the science behind Google, as well as other search engines. How doContinue reading “How Search Engines Work: An Infographic to Improve Your SEO”
3 Simple Marketing Tips For Your Next Product Launch
Are you planning a product launch? How is your marketing plan looking? If you’re looking for some tips, then you’ve come to the right place. We’ve helped startups launch new products over the years, and today I’m going to share three of the most successful methods I’ve seen. Focus on your core Just for aContinue reading “3 Simple Marketing Tips For Your Next Product Launch”
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