Yes, those leg lamp cookies. If you’re not familiar with the famous (or some would say infamous) leg lamp, then go see A Christmas Story. And don’t shoot your eye out, kid! So back to the cookies. I made the dough on Sunday night and planned to cut, bake and ice the cookies on MondayContinue reading “What Making Leg Lamp Cookies Taught Me About My Business”
Monthly Archives: December 2012
Where Has All of the Good Journalism Gone?
Along with the rest of the nation, I watched in horror at the events that unfolded in Newtown, CT last Friday. I was out running errands for my business in the morning, so I didn’t see the initial breaking news coverage. I quickly checked my social media networks upon arriving home and noticed a fewContinue reading “Where Has All of the Good Journalism Gone?”
Distinctly Downtown: First Night Akron
Originally posted on Distinctly Downtown:
It’s that time of year! The holidays are here and the best way to celebrate the New Year is right in Downtown Akron. First Night® Akron is a family friendly New Year’s Eve celebration to entertain all ages as we welcome 2013. Admission button are $10 and children under 10…
Special Offers: Are You Engaging Customers or Just Irritating Them?
It’s that time of year! During the Holiday shopping season, companies love to entice deal-hungry consumers with special offers to grab their share of the pie. Facebook page offers. Mobile discount codes. Coupons, special discounts or gift cards with purchases. These promotions can be a great way to interact with fans and create ambassadors forContinue reading “Special Offers: Are You Engaging Customers or Just Irritating Them?”
Online Marketing & Your Privacy: Can They Coexist?
As a marketing professional, I find myself in a conundrum. I completely understand companies wanting to gather information about me in order to present a more personalized experience. Targeted ads, relevant special offers, personalized product suggestions. But it’s scary. We live in a digital world, and identity theft and fraud are on the rise. If weContinue reading “Online Marketing & Your Privacy: Can They Coexist?”