November 2012 – clearly conveyed communications

4 Reasons #GivingTuesday Is Succeeding (And You Can Too!)

November 27, 2012 was the inaugural #GivingTuesday. Here are four reasons why this powerful movement is succeeding that your business or brand can use to succeed too.

I’m grateful for… “I have an app for that.”

I recently read a blog post by Lifehacker asking readers what free apps they are most thankful for this year. That’s when I realized how much I utilize apps to make my life, both personal and professional, run smoothly. What are your favorite apps (paid or free)? Here are 7 apps that have become aContinue reading “I’m grateful for… “I have an app for that.””

Social Media Savvy: It’s All About the Brand

UPDATED: It’s Still All About the Brand Whether you’re a social media superstar or a company touting your social savvy, it’s all about the brand. The social media platforms’ brands, that is. Are you brand compliant? In July,Continue reading “Social Media Savvy: It’s All About the Brand”

Rage Against The Political Machine — 5 Takeaways for Your Marketing Efforts

I’m not a political junkie, but I do consider myself a well-informed voter. I vote for each candidate individually, not strictly along party lines, and actually put some time and thought into my decisions. Throw in the fact that I’m an advertising major, and you probably figure I can’t get enough of the campaign season.Continue reading “Rage Against The Political Machine — 5 Takeaways for Your Marketing Efforts”