When Argo won Best Picture at this year’s Academy Awards, I was thrilled. Don’t get me wrong; there was some stiff competition in the category, and I was impressed by some of the challengers, most notably LINCOLN. However, it was interesting to watch how Ben Affleck’s Best Director snub by the Academy became a leadingContinue reading “How Ben Affleck’s Story Carried Argo to a Best Picture Oscar (And What We Can Learn From It)”
Monthly Archives: February 2013
“What’s the most amazing way to do it?”
Great thought from Sir Richard Branson… How do you make what you do amazing? As always, I’d love to hear from you. Photo courtesy of Richard Branson’s blog Enjoy the weekend! Jaime Join the conversation:
What LINCOLN Taught Us About Business (And Life)
Today, February 12th, is Abraham Lincoln’s birthday, which brings me to LINCOLN the movie. I had high expectations due to some of the names involved: Steven Spielberg, Daniel Day-Lewis, Tommy Lee Jones — and the trailer looked intriguing. But WOW, was I blown away. While reflecting on the movie afterward, I realized that there were someContinue reading “What LINCOLN Taught Us About Business (And Life)”
My 2013 Bucket List: What’s On Yours?
What’s on your bucket list? I was thinking about adding another (overdue) 50 Things I’m Grateful For.. post when I came across Lesley Carter’s entry about entering a contest to fulfill a bucket list trip. Lesley’s Bucket List Publications is one of the blogs I follow, because her updates about checking items off her always evolvingContinue reading “My 2013 Bucket List: What’s On Yours?”
Super Bowl XLVII: Not A Complete Blackout
I planned on writing about marketing lessons to be had from some of the better Super Bowl commercials until I read 5 Marketing Lessons From the Super Bowl’s Most Popular Commercials from the fine folks at Entrepreneur this morning. So that’s been done. Speaking of the Super Bowl commercials, I felt like they grew moreContinue reading “Super Bowl XLVII: Not A Complete Blackout”
The Harbowl: A Marketer’s Dream (Oh, And Those $3.7 Million Ads!)
As marketers, we’re always looking for the story beyond the story. The one that will draw you in, grab your emotions and make you care. Yes, even for mammoth events like the Super Bowl. In 2013, the game is full of story lines, but the one grabbing everyone’s attention is the sibling rivalry. For theContinue reading “The Harbowl: A Marketer’s Dream (Oh, And Those $3.7 Million Ads!)”
clearly conveyed communications 