In our last post of 2017, guest blogger Tanya Sen shared Why Influencer Engagement is Important in Digital Marketing. Partnering with an influencer can boost your digital marketing efforts, but you need to put together a plan before diving into a relationship. A Partnership Made in Heaven… or Not The success of your influencer marketingContinue reading “How To Find the Right Influencer For Your Brand”
Tag Archives: B2B marketing
Vlog: This Underutilized Idea Will Help Make Your Marketing Memorable
What does memorable marketing look like? This piece from FedEx. The shipping company utilizes its new eCom Label Solutions to promote the benefits of its new eCom Label Solutions. That may sound obvious, but it’s not. Using your new product or service to promote your new product or service is an innovative and underutilized ideaContinue reading “Vlog: This Underutilized Idea Will Help Make Your Marketing Memorable “
5 Ways To Showcase Services (& Boring Products) on Instagram
You’ve probably heard that visual marketing is all the rage these days, driving more interaction and traffic than text alone. Pair that trend with Instagram being the fastest-growing major social network in 2014*, and you’ve got a love affair — or so we thought. However, we were surprised at the lack of marketers, especially B2B,Continue reading “5 Ways To Showcase Services (& Boring Products) on Instagram”
clearly conveyed communications 