UPDATED: It’s Still All About the Brand Whether you’re a social media superstar or a company touting your social savvy, it’s all about the brand. The social media platforms’ brands, that is. Are you brand compliant? In July,Continue reading “Social Media Savvy: It’s All About the Brand”
Category Archives: Social Media
“We’re getting the band back together.”
Just think how much easier it would have been for Jake and Elwood Blues if they had social media to help their cause. Of course, it wouldn’t have been nearly entertaining for us if they did.
Are you getting the band back together? Here are four ways social media can help…
The Olympics: A Viewing Party
As noted in my previous post, I love watching the Olympics. It’s amazing to see so many amazing athletes from around the world gather in one place to compete. I was invited to participate in NBC’s 2012 Olympics Diary, which helps the network gauge the effectiveness of its coverage via all platforms. As a participantContinue reading “The Olympics: A Viewing Party”
Social Media: What Do I Say? (Part 2)
In the last post, we discussed how to curate quality content from other resources. As mentioned, this is an efficient way to continue to provide your community with compelling content while not bearing the load of always creating original content. It’s also a wonderful way to meet new people and provide a wider range ofContinue reading “Social Media: What Do I Say? (Part 2)”
Social Media: What Do I Say?
While hosting a series of interactive sessions on social media, the #1 question I received was about content. (Most) attendees understood the value of social media to their businesses, how these platforms could increase their search engine optimization and really help them develop relationships with customers, prospects and partners. “But what do I say?” isContinue reading “Social Media: What Do I Say?”
clearly conveyed communications 