LinkedIn’s latest question posed to its Influencers made me think. What’s the best advice you’ve ever received? As usual, there’s some great posts worth reading, from Richard Branson’s Protect the Downside to Barry Salzberg’s Lock Your Kryptonite in a Lead Box. You can browse them all here. LinkedIn Influencer or not, here’s my advice: figure it out.Continue reading “Best Advice: Figure It Out”
Tag Archives: LinkedIn
If You Build It, They Will Come… If You Invite Them
If you build it, they will come… if you invite them. Did you dream of grabbing a domain name and waking up to a devoted following the next day? Not quite. But if you invite people who enjoy your content and keep them coming back for more, you may end up with your own field of dreams.
Social Media Savvy: It’s Still All About the Brand
One of the more popular posts I wrote last year was about social media branding and its importance to your brand’s reputation, especially if you’re in the marketing, social media, technology or related fields. After reading Dustin W. Stout’s excellent post on the subject, I realized an update was in order. The major social networksContinue reading “Social Media Savvy: It’s Still All About the Brand”
Say Hello: How To Make Connections With Your Social Media Profiles
Social media is still buzzing, even as it has moved from a trend to a mainstream marketing activity. Yet so many people still overlook one of the most important aspects—the profile. First, let’s focus on the profile picture. This is your first step to legitimacy. It’s hard to take a generic silhouette seriously. Not photogenic?Continue reading “Say Hello: How To Make Connections With Your Social Media Profiles”
clearly conveyed communications 