Gray Area: Do Ethics Still Have a Place in Business?

I’m a racing fan (OK, a sports fan in general) so I was following the race last Saturday night at Richmond International Speedway, which was the final race of the ‘regular season’ in NASCAR. As usual, there were a few drivers and teams who were on the bubble of making it into The Chase, NASCAR’sContinue reading “Gray Area: Do Ethics Still Have a Place in Business?”

The Soundtrack of Life

Recently I began taking sign language classes to better communicate with the hearing impaired. During the first session, the instructor asked us to think about sounds that we associate with waking up in the morning. While members of the class chimed in with a variety of answers, I thought about how strange it would be toContinue reading “The Soundtrack of Life”

#Hashtags: Big Business or Bust?

Let’s take a closer look at the world of hashtags… On the positive side, hashtags open up your social media updates to a whole new world: non-subscribers, non-fans and non-followers. Searching hashtags brings potential fans, followers, subscribers — and customers — to your doorstep. Whenever I use hashtags, I always receive more traffic from thoseContinue reading “#Hashtags: Big Business or Bust?”

My 2013 Bucket List: Six Months In

“Some people create a bucket list because they are dying; I created one because I want to live.”     –Lesley Carter Earlier this year, I came across Lesley Carter’s 2013 bucket list and was inspired to create my own. (Ed. Note: If you haven’t checked out Lesley’s Bucket List Publications, please do so. WhatContinue reading “My 2013 Bucket List: Six Months In”

Behind The Scenes: Ahead of the Game

Most of my life I’ve been behind the scenes: backstage, behind the camera, off right, number two, backing someone up. Mostly by choice, sometimes by necessity. See, it’s not that I wasn’t capable; sometimes, the person behind the scenes is really running the show. A linchpin, so to speak. This person wields power and shouldn’tContinue reading “Behind The Scenes: Ahead of the Game”

How MacGyver Can Inspire Your Marketing Efforts

I wanted to be MacGyver when I grew up. [Who’s MacGyver?] Not Cinderella or Barbie or Sassette Smurfling (although living in the Smurf Village wouldn’t have been so bad.) Why? MacGyver was a thinker. He didn’t just shoot someone (didn’t even carry a gun in fact) or take the easy way out of a situation.Continue reading “How MacGyver Can Inspire Your Marketing Efforts”

And the winners are…

CCC Fan Appreciation Contest Last week, we held the CCC Fan Appreciation Contest on our Facebook page to help celebrate our one-year anniversary as a company. (Check out our first blog post, appropriately entitled An Introduction.) Winners Thank you to everyone who entered and shared the contest to make it a success! We always appreciateContinue reading “And the winners are…”

Things I Carry: Pen and Paper

Yes, you read that right: pen and paper. As in old school, you need a writing utensil to use it effectively paper. Sure, I enjoy my smart phone; I can be quite the geek when it comes to gadgets. But I love the feeling of actually writing things down, whether I’m feeling out a blogContinue reading “Things I Carry: Pen and Paper”

Jumping Off A Cliff: My 1st Year As An Entrepreneur

A year ago today, I took a deep breath and jumped off a cliff. Figuratively speaking, anyway. I left my job in corporate America to start my own business. I was terrified and excited, overwhelmed yet satisfied with my decision, completely burnt out but eagerly looking toward my future. In some ways, it’s been better thanContinue reading “Jumping Off A Cliff: My 1st Year As An Entrepreneur”

Are Your Company’s Policies Helping You Do Business?

That may seem like an obvious question, but when’s the last time you reviewed your company’s policies? Are they still relevant today or stuck in the past? Do they encourage customers to do business with you or push them to your competitors? Recently, I ran into a situation of what I consider to be outdatedContinue reading “Are Your Company’s Policies Helping You Do Business?”