We all have them in our lives. A babysitter that’s always available when you really need a night out. A loyal friend who’s willing to interrupt her day to hear your latest crisis over coffee. A lifelong customer who loves your business’ story. A super fan who engages with and shares your content more than youContinue reading “Tweet Some Love, Gain Some Respect”
Tag Archives: loyalty
Gray Area: Do Ethics Still Have a Place in Business?
I’m a racing fan (OK, a sports fan in general) so I was following the race last Saturday night at Richmond International Speedway, which was the final race of the ‘regular season’ in NASCAR. As usual, there were a few drivers and teams who were on the bubble of making it into The Chase, NASCAR’sContinue reading “Gray Area: Do Ethics Still Have a Place in Business?”
Is Your Business Like Cheers?
Recently I’ve watched a few episodes of the classic show, Cheers (thank you, Netflix!), and remembered why I always enjoyed hanging out with the gang at the friendly bar in Boston. The show’s tagline, Where Everybody Knows Your Name, says it all. The characters came across as regular people who you would love to discussContinue reading “Is Your Business Like Cheers?”