Tag Archives: event planning

#Hashtags: Big Business or Bust?

Let’s take a closer look at the world of hashtags… On the positive side, hashtags open up your social media updates to a whole new world: non-subscribers, non-fans and non-followers. Searching hashtags brings potential fans, followers, subscribers — and customers — to your doorstep. Whenever I use hashtags, I always receive more traffic from thoseContinue reading “#Hashtags: Big Business or Bust?”

How MacGyver Can Inspire Your Marketing Efforts

I wanted to be MacGyver when I grew up. [Who’s MacGyver?] Not Cinderella or Barbie or Sassette Smurfling (although living in the Smurf Village wouldn’t have been so bad.) Why? MacGyver was a thinker. He didn’t just shoot someone (didn’t even carry a gun in fact) or take the easy way out of a situation.Continue reading “How MacGyver Can Inspire Your Marketing Efforts”

I’m grateful for… “I have an app for that.”

I recently read a blog post by Lifehacker asking readers what free apps they are most thankful for this year. That’s when I realized how much I utilize apps to make my life, both personal and professional, run smoothly. What are your favorite apps (paid or free)? Here are 7 apps that have become aContinue reading “I’m grateful for… “I have an app for that.””

“We’re getting the band back together.”

Just think how much easier it would have been for Jake and Elwood Blues if they had social media to help their cause. Of course, it wouldn’t have been nearly entertaining for us if they did.

Are you getting the band back together? Here are four ways social media can help…

Sponsorship: Your Name Here

I was sitting at an Akron Aeros (AA affiliate of the Cleveland Indians) baseball game the other night when a hitter broke his bat. Shortly after he was thrown out at first (and the pitcher danced out of the way of the jagged bat head), the PA announcer said, “That broken bat was brought toContinue reading “Sponsorship: Your Name Here”

Event Planning: You Need to Have a Plan

Have you ever tried your hand at event planning before? Even the most basic party or get-together (in your mind, at least) can turn into a stressful occasion when you’re in charge of all the details. Now think about putting on a conference or tradeshow for 500 or more of your closest friends. No matterContinue reading “Event Planning: You Need to Have a Plan”