How Ben Affleck’s Story Carried Argo to a Best Picture Oscar (And What We Can Learn From It)

When Argo won Best Picture at this year’s Academy Awards, I was thrilled. Don’t get me wrong; there was some stiff competition in the category, and I was impressed by some of the challengers, most notably LINCOLN. However, it was interesting to watch how Ben Affleck’s Best Director snub by the Academy became a leadingContinue reading “How Ben Affleck’s Story Carried Argo to a Best Picture Oscar (And What We Can Learn From It)”

“What’s the most amazing way to do it?”

Great thought from Sir Richard Branson… How do you make what you do amazing?  As always, I’d love to hear from you. Photo courtesy of Richard Branson’s blog Enjoy the weekend! Jaime Join the conversation:          

What LINCOLN Taught Us About Business (And Life)

Today, February 12th, is Abraham Lincoln’s birthday, which brings me to LINCOLN the movie. I had high expectations due to some of the names involved: Steven Spielberg, Daniel Day-Lewis, Tommy Lee Jones — and the trailer looked intriguing. But WOW, was I blown away. While reflecting on the movie afterward, I realized that there were someContinue reading “What LINCOLN Taught Us About Business (And Life)”

My 2013 Bucket List: What’s On Yours?

What’s on your bucket list? I was thinking about adding another (overdue) 50 Things I’m Grateful For.. post when I came across Lesley Carter’s entry about entering a contest to fulfill a bucket list trip. Lesley’s Bucket List Publications is one of the blogs I follow, because her updates about checking items off her always evolvingContinue reading “My 2013 Bucket List: What’s On Yours?”

Super Bowl XLVII: Not A Complete Blackout

I planned on writing about marketing lessons to be had from some of the better Super Bowl commercials until I read 5 Marketing Lessons From the Super Bowl’s Most Popular Commercials from the fine folks at Entrepreneur this morning. So that’s been done. Speaking of the Super Bowl commercials, I felt like they grew moreContinue reading “Super Bowl XLVII: Not A Complete Blackout”

The Harbowl: A Marketer’s Dream (Oh, And Those $3.7 Million Ads!)

As marketers, we’re always looking for the story beyond the story. The one that will draw you in, grab your emotions and make you care. Yes, even for mammoth events like the Super Bowl. In 2013, the game is full of story lines, but the one grabbing everyone’s attention is the sibling rivalry. For theContinue reading “The Harbowl: A Marketer’s Dream (Oh, And Those $3.7 Million Ads!)”

Boomers to Millennials: Your Generation Sets Your Communication Style

Are you a Traditionalist? A Millennial? Or somewhere in between?  Chances are, your communication habits have been heavily shaped by the experiences and times you’ve grown up with. They’re also probably so ingrained into who you are that you may not even notice them. I recently attended a networking luncheon featuring a communication skills consultantContinue reading “Boomers to Millennials: Your Generation Sets Your Communication Style”

From the Bedroom to the Boardroom: Why You Should Listen to the Introverts in Your Life

I recently finished a book, Quiet: The Power of Introverts in a World That Can’t Stop Talking, by Susan Cain. Have you ever read a book that was written for you? Now I have. I’ve long known that I’m an introvert, and for just as long, thought it was a weakness, something that I needed toContinue reading “From the Bedroom to the Boardroom: Why You Should Listen to the Introverts in Your Life”

My Life Expressed In Six Words

This post from the TED Blog captured my attention. Can you capture the essence of your life in only 6 words? As an introvert, people often think I’m not participating in the world. But I am, in my own way. I’m also a nature lover, from my days growing up in a rural area, andContinue reading “My Life Expressed In Six Words”

A Toast, ABSOLUT! Branding At Its Finest

What’s your favorite brand? Seriously, take a moment to think about a brand that captures your attention with its story, connects with you and seems to invite you to try their product. For me, one of those brands is ABSOLUT VODKA. Initially, I was intrigued by their advertising, especially their splashy, sophisticated print ads. TheyContinue reading “A Toast, ABSOLUT! Branding At Its Finest”