All mobile marketing strategies are different—and some are better than others. Starting out on the right foot requires planning, but a slew of utilities capable of generating potent mobile strategies exist. The modern smartphone user is constantly connected, and approximately 60 percent of global mobile consumers utilize their mobile devices as exclusive Internet sources. TheContinue reading “Mobile Marketing Customization 101: A Guide”
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The Art of Follow-Up
It’s an integral part of the marketing process yet most marketers don’t do it. Unfortunately, not following up on your marketing efforts leads to missed opportunities and sales. How do you consistently follow up with people without being annoying?
Every Move You Make: Maintaining Privacy in a Digital World
The Man. Big Brother. The eye in the sky. Whatever you call it, it’s watching you. (Cue The Police — the band, that is.) We’ve touched on the issue of privacy in a digital world before, but it’s worth revisiting as technology continues to improve. The issue comes from balancing convenience and maintaining any privacyContinue reading “Every Move You Make: Maintaining Privacy in a Digital World”
Tell Your Own Story Without Missing a Moment
We live in an era where people can tell their own stories like never before. You can capture key moments of your life and share them with friends and family all over the globe. Now a company is using technology to take capturing the moment to the next level. Fanpics gives every fan a chance to tellContinue reading “Tell Your Own Story Without Missing a Moment”
Live Streaming Apps: The Future of Broadcasting or Legal Liability?
Since Meerkat stormed SXSW this year, live streaming apps have been all the rage. Once the fun of this new trend dies down, what will be left? Is live streaming the future of broadcasting or a legal liability? On one hand, live streaming apps are fun and functional. According to Fortune, early adopters are jumpingContinue reading “Live Streaming Apps: The Future of Broadcasting or Legal Liability?”
Facebook: Dead or Alive?
We’ve had some interesting discussions recently on the Clearly Conveyed Communications Facebook page. (If you haven’t checked it out yet, take a look and let us know what you think!) One of them this week was, coincidentally, about Facebook. Is this social platformContinue reading “Facebook: Dead or Alive?”
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