Are you using LinkedIn to expand your professional network and grow your business? LinkedIn tends to be the forgotten social network. Most people go one of two ways: set up a profile and forget about it or link it to their Twitter account, flooding their professional network with random bits of information. We don’t recommend either. RelatedContinue reading “Take A Closer Look at LinkedIn To Grow Your Business”
Tag Archives: social media audience
Facebook Is An Enigma To Marketers But Its Still #1 (Most of the Time)
Social Media Examiner recently released its highly anticipated Social Media Marketing Industry Report. If you want to know how 3,700 fellow marketers are using social media to grow their businesses, then you’re in the right place. We’ll discuss a few key findings and surprises over the next few weeks that you can incorporate into yourContinue reading “Facebook Is An Enigma To Marketers But Its Still #1 (Most of the Time)”
How To Test Your Way To Success As a Small Business
As a small business, you have an advantage over larger competitors: agility. It’s harder for larger, more established companies to be agile. You can, and here’s how to use that to your benefit. Testing, testing, 123…
Live Streaming Apps: The Future of Broadcasting or Legal Liability?
Since Meerkat stormed SXSW this year, live streaming apps have been all the rage. Once the fun of this new trend dies down, what will be left? Is live streaming the future of broadcasting or a legal liability? On one hand, live streaming apps are fun and functional. According to Fortune, early adopters are jumpingContinue reading “Live Streaming Apps: The Future of Broadcasting or Legal Liability?”
Mad Men: Master Storytelling In Any Era
“Everyone has a story to tell. It only goes in one direction: forward.” -Don Draper And Mad Men, theContinue reading “Mad Men: Master Storytelling In Any Era”
Brands: Is Looking Stupid Ever A Good Thing?
“There’s no such thing as bad publicity except your own obituary.” -Brendan Behan, Irish writer Even in the constant onslaught ofContinue reading “Brands: Is Looking Stupid Ever A Good Thing?”
Facebook Messenger Is Now a Platform — And Open For Business
Facebook Messenger is open for business — to businesses! One of the biggest announcements made at Facebook’s F8 Developers Conference last week is that Messenger is becoming a platform and is open for business. As business owners and consumers, we’re excited. Why? Peer-to-Peer Payments Feature Facebook is adding a feature to Messenger that will allowContinue reading “Facebook Messenger Is Now a Platform — And Open For Business”
Spring Cleaning? Don’t Forget Your Business
Spring is in the air! Maybe it’s the rising temperatures or longer days, but optimism abounds this time of year. If spring cleaning is on your to-do list, don’t forget about your business! How can you spring clean your business? Try these tips: Get Organized — Go through your paper and electronic files and form aContinue reading “Spring Cleaning? Don’t Forget Your Business”
Social Media 2014: Traveling At The Speed of Light (And A Look Ahead!)
Social media. This ever-changing, real-time world is unbelievable — both in the marketing opportunity it presents and in trying to stay on top of the constant changes. Are you utilizing the new features that popped up in 2014? Let’s take a quick look back… Facebook Graph Search is expanded to include individual posts and statusContinue reading “Social Media 2014: Traveling At The Speed of Light (And A Look Ahead!)”
Social Media: Sales or Marketing Tool?
The big discussion on social media revolves around selling. Is it for hard selling? Creating and maintaining relationships? Building a community? Social media creates opportunities. It’s up to you to close them. Social media is one tool in your marketing mix. The confusion lies in the merging of sales and marketing — two separate functions (thatContinue reading “Social Media: Sales or Marketing Tool?”
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