The end of the year is the perfect time to reflect on one’s life and business. While we’re all anxious to start off the New Year on the right foot, don’t skip a vital part of the business planning process. Take time to look back before you look ahead. Take Time to Reflect Reflect onContinue reading “Small Business Planning: Look Back to Move Forward”
Author Archives: Jaime Shine
5 Cool Gift Ideas for Creative Professionals
It’s the most wonderful time of the year! While some people stress over gift-giving, we enjoy the process of finding the perfect gifts for everyone on our list. (It even sharpens our marketing skills!) If you’re buying for a creative professional, check out our ideas for the mad men or women in your life. Moleskine NotebooksContinue reading “5 Cool Gift Ideas for Creative Professionals”
On Thanksgiving, We’re Thankful For…
As Thanksgiving nears, we’re reminded of so many reasons to be thankful. We started a tradition in 2012 to post a list of 50 Things We’re Grateful For… during each summer as one simple way to keep gratitude near and dear to our hearts. While we won’t duplicate those efforts in this post, we didContinue reading “On Thanksgiving, We’re Thankful For…”
Inbound & Down: Certified to Help Clients Achieve Success
As an Inbound Marketing Certified company, we’re positioned to help you navigate the ins and outs of the Buyer’s Journey. We would love to help you attract visitors, convert them into leads, close sales with customers and delight them into promoters.
5 Books Every Small Business Owner Should Read
We’re big readers here at CCC. As Mr. King reminds us below, that’s a good thing because we’re writers, and we like to be well-versed at our craft. Reading is important even if you don’t write though. Business professionals and owners everywhere can benefit from knowledge and experience shared in a good book. “If youContinue reading “5 Books Every Small Business Owner Should Read”
Does Your Small Business Have a Contingency Plan?
In preparation of the 2016 election, I recently attended my second year of Precinct Election Official (PEO) training by the local Board of Elections (BOE). In addition to keeping up with new developments, it’s helpful to review the massive amounts of information prior to each election. What are the massive amounts of information? In additionContinue reading “Does Your Small Business Have a Contingency Plan?”
What Makes a Successful Public Speaker? These 3 Key Points
Recently I had the pleasure of attending a networking luncheon hosted by my alma mater’s alumni association. While I always look forward to meeting fellow Flashes, I was particularly interested in hearing our city’s mayor speak. Mayor Horrigan was as good as I thought he would be, which made me think about what makes publicContinue reading “What Makes a Successful Public Speaker? These 3 Key Points”
To Give or Not To Give: A 4-Year Journey
I regularly check the Popular Content section on the sidebar of this blog to see what readers are enjoying the most. This valuable information helps me plan future topics or encourages me to tackle previous topics from another angle or with updates. One post that always shows up is To Give or Not To Give…,Continue reading “To Give or Not To Give: A 4-Year Journey”
2016 Olympic Marketing Game Winners
So many athletes won big at this year’s Olympics, delivering their best performances on the world’s biggest stage. Who won the 2016 Olympic Marketing Games? Gold Under Armour, Rule Yourself This popular brand has done the best job of taking advantage of changes to Rule 40. It submitted a marketing plan in accordance with the (slightly)Continue reading “2016 Olympic Marketing Game Winners”
Olympic Marketing: A Balancing Act for Brands
The Olympics are an opportunity of a lifetime, not only for athletes but for marketers too. Unfortunately, that dream can quickly turn into a nightmare for brands who aren’t official Olympic sponsors. In 2012, we talked about the limitations of companies who weren’t official sponsors (rumored to cost upward of $25 million) to benefit fromContinue reading “Olympic Marketing: A Balancing Act for Brands”
clearly conveyed communications 