Get Visual With Content Marketing: 5 Tools To Help

We’ve all heard that ‘a picture’s worth a thousand words,’ but the proof is more personal. When you flip through a magazine, browse online or read a blog post, where do your eyes go? To the pictures. So it should be no surprise that images are the number one most important factor in optimal social media content.Continue reading “Get Visual With Content Marketing: 5 Tools To Help”

Warning: Appropriate Hashtag Usage on Instagram Will Result in Major Traffic Increase

Hashtags: you either love them or hate them. This blog has pondered hashtag usage before and received a mixed response from readers on their effectiveness and aesthetic appeal. But more than a year after that discussion, one thing is clear. Hashtag usage should be defined more than ever by social platform. Social Platform Hashtag Usage Twitter?Continue reading “Warning: Appropriate Hashtag Usage on Instagram Will Result in Major Traffic Increase”

Should You Slim Down (on Social Media)?

One of the first things I always discuss with clients (or even prospects) is that you can’t be everything to everyone — even on social media. We all know that, but as small business owners or business professionals, it can be difficult to weed out any ‘potential’ customers. Do what I say, not what I do.Continue reading “Should You Slim Down (on Social Media)?”

Twitter DMs: Strategy or Spam?

Twitter DMs: you either love them or hate them. While I’m not a personal fan, I do see how they can be used effectively. The problem is that I so rarely see them used effectively. Direct messaging on Twitter tends to be highly automated and utilized differently than messaging features on other platforms. Facebook messagesContinue reading “Twitter DMs: Strategy or Spam?”

Social Media: For Better or Worse?

In honor of the fifth annual Social Media Day yesterday, we wanted to stay on subject. While pouring over the coverage, it reminded us how much social media and the digital revolution has changed our lives — for better or worse.   How has social media changed our lives? For Better Connecting people around townContinue reading “Social Media: For Better or Worse?”

Sing Your Song Face-to-Face: How to Host a Rockin’ Tweetup

Every time I hear the word tweetup, this classic dances into my head.   What’s a tweetup? It’s a face-to-face meeting of people who are on X/Twitter. That’s it. The concept is simple, but it’s not always easy to pull off. If you’re thinking about holding a tweetup at your next event, keep these tipsContinue reading “Sing Your Song Face-to-Face: How to Host a Rockin’ Tweetup”

Using Google+ to Boost Your Search Engine Rankings

This is the final post in a 4-part series highlighting steps you can take to improve your website’s search engine optimization (SEO). This guide was written by Ramya Raju, an experienced freelance web design writer from India. If you missed any of the first 3 posts, you can review them here. Search engines like Google areContinue reading “Using Google+ to Boost Your Search Engine Rankings”

Social Media’s Nice, But It’s Not IRL

Last night, I had the pleasure of meeting up with professional friends for a fun night out. Despite the frigid temperatures, I was actually looking forward to bundling up and heading North for the occasion. These are people that I’ve worked long hours with, learned so much from and are just plain fun to beContinue reading “Social Media’s Nice, But It’s Not IRL”

Get Social: 4 Easy Ways to Join the Conversation

At CCC, we’re always telling people to join the conversation. Social media is, after all, about being social. Then one day, a client asked us how, and a light bulb went off. Hey, there’s a blog post in there somewhere! Make It Personal When you thank people for sharing your content or answer a questionContinue reading “Get Social: 4 Easy Ways to Join the Conversation”