Email. It’s revolutionized the way we communicate, but it can absolutely take over your life and disrupt the best laid plans. Haven’t we all been here before? When I left corporate America to start my own company, I made a major change with email. First, I got down to Inbox Zero, which was downright exhausting,Continue reading “Email Overload: 4 Ways to Win the Fight”
Tag Archives: technology
Social Media Savvy: It’s Still All About the Brand
One of the more popular posts I wrote last year was about social media branding and its importance to your brand’s reputation, especially if you’re in the marketing, social media, technology or related fields. After reading Dustin W. Stout’s excellent post on the subject, I realized an update was in order. The major social networksContinue reading “Social Media Savvy: It’s Still All About the Brand”
50 (More) Things I’m Grateful For…
It’s been too long. I’ve had it in my mind to write this post since I published my first 50 Things I’m Grateful For… post last year. I kept finding cool things to blog about, and before I knew it, more than a year had passed. So here goes… I’m grateful for (take 2)… myContinue reading “50 (More) Things I’m Grateful For…”
Facebook Graph Search: A Case Study
Yesterday Facebook removed me from the waiting list and added Graph Search to my profile. I attended the press conference launch (via live blogging) and have certainly heard the hype, so I was anxious to try this new tool. Recently, I’ve become interested in oils in order to make more natural versions of beauty andContinue reading “Facebook Graph Search: A Case Study”
Online Marketing & Your Privacy: Can They Coexist?
As a marketing professional, I find myself in a conundrum. I completely understand companies wanting to gather information about me in order to present a more personalized experience. Targeted ads, relevant special offers, personalized product suggestions. But it’s scary. We live in a digital world, and identity theft and fraud are on the rise. If weContinue reading “Online Marketing & Your Privacy: Can They Coexist?”
I’m grateful for… “I have an app for that.”
I recently read a blog post by Lifehacker asking readers what free apps they are most thankful for this year. That’s when I realized how much I utilize apps to make my life, both personal and professional, run smoothly. What are your favorite apps (paid or free)? Here are 7 apps that have become aContinue reading “I’m grateful for… “I have an app for that.””
Social Media Savvy: It’s All About the Brand
UPDATED: It’s Still All About the Brand Whether you’re a social media superstar or a company touting your social savvy, it’s all about the brand. The social media platforms’ brands, that is. Are you brand compliant? In July,Continue reading “Social Media Savvy: It’s All About the Brand”
Local or Global — Where’s Your Business?
There seem to be a couple of different schools of thought on doing business today. Local has been a hot topic the past couple of years with mobile and check-in services, where you can help promote a company and/or receive special offers by checking in, downloading an app, opting in to receive text messages, etc.Continue reading “Local or Global — Where’s Your Business?”
Technology: It’s Not Just For Trekkies Anymore
Technology has permeated all aspects of society from the workplace to how we order pizza. (If you’re still phoning in your orders for the popular pies, get with the program.) You probably utilize technology throughout your daily routine and don’t even realize it. Why? Because it works. You don’t have to understand why it worksContinue reading “Technology: It’s Not Just For Trekkies Anymore”
Social Media: What Do I Say? (Part 2)
In the last post, we discussed how to curate quality content from other resources. As mentioned, this is an efficient way to continue to provide your community with compelling content while not bearing the load of always creating original content. It’s also a wonderful way to meet new people and provide a wider range ofContinue reading “Social Media: What Do I Say? (Part 2)”
clearly conveyed communications 