Social Media Isn’t Easy: 5 Reasons Why It’s Worth It

Last week, we reminded everyone that social media isn’t free and recommended five ways to maximize your time and money. This week, we’re addressing another misperception.   Social media isn’t easy, but it’s worth it. We’re not talking about the act of tweeting itself or posting pictures of your kids on Facebook or Instagramming everyContinue reading “Social Media Isn’t Easy: 5 Reasons Why It’s Worth It”

Social Media Isn’t Free: 5 Ways To Maximize Your Time & Money

Social media isn’t free. There, we said it. It’s been said before, but no one seems to believe it. Even if you’re not advertising or boosting posts, someone (or multiple someones) is spending time strategizing, creating content, posting and engaging with community members. Or at least we hope they are. Social Media Isn’t Free TimeContinue reading “Social Media Isn’t Free: 5 Ways To Maximize Your Time & Money”

Essential Guide To Creating A Memorable Brand For Your Small Business

Branding is all about resonating with your target audience. If you want to cut through the incessant chatter of the online world or make an impact in the offline world, then your brand needs to say a lot about you. But how do you go about creating a brand that both reflects what you doContinue reading “Essential Guide To Creating A Memorable Brand For Your Small Business”

Specialized Services to Help You Run Your Small Business Smoothly

There are a variety of skills involved in running your own business, and so many to-do’s that it can get a little overwhelming. By using specialized services, I free myself up to concentrate on what CCC does best — help brands communicate with their target audiences. Specialized services take care of the nitty-gritty and letContinue reading “Specialized Services to Help You Run Your Small Business Smoothly”

Awesome Marketing Concepts Your Small Business Shouldn’t Overlook

Marketing a new company can be tough. You don’t know the best ways of reaching your audience in the beginning, and discovering the best promotional ideas involves a process of trial and error. While the digital landscape is a hot property, traditional marketing vehicles can still work in today’s high-tech world. Business Cards As theContinue reading “Awesome Marketing Concepts Your Small Business Shouldn’t Overlook”

Facebook’s Next Stop: World Domination (and That’s a Good Thing)

When I was growing up, my friends and I used to talk about what we wanted to achieve. No matter what occupation came up or what route someone wanted to take, it always ended with ‘world domination.’ That’s what Facebook wants too, and it may get there. The stats are already ridiculous, but the socialContinue reading “Facebook’s Next Stop: World Domination (and That’s a Good Thing)”

6 Things All Businesses Should Do Over Christmas

It’s that time! The Holiday selling season is upon us… Christmas is a stressful time for both businesses and customers. Businesses worry about losing customers during this hectic season, and customers worry about getting everything done on their lengthy to-do lists. Sure, some businesses will pick up customers as everybody is in a mad rush to buy presents.Continue reading “6 Things All Businesses Should Do Over Christmas”

Facebook Pages: Now Open for Communication

Facebook for Business announced updates to Pages’ messaging capabilities earlier this month, and we’re all for making communication between brands and their audiences easier. But can it be too easy? “Over a billion people visit Pages every month looking for more information from businesses.” -Facebook for Business We’re always fans of helping brands and consumersContinue reading “Facebook Pages: Now Open for Communication”

Why Grammar Still Matters (Even on a Smartphone)

Does your email signature on your smartphone contain the following disclaimer? Sent from [insert smartphone model here]. Please excuse misspellings, typos and grammatical errors. Sorry, it won’t save you. This post is being typed on a smartphone, but I don’t expect you to excuse any errors. In fact, I’m embarrassed when I spot an error,Continue reading “Why Grammar Still Matters (Even on a Smartphone)”

Is Gossip Good for Business?

Gossip is a dirty word. It’s condemned by parents, community leaders and business professionals the world over. Yet, here’s an interesting tidbit: it’s essential to our way of life. What?! “Even today the vast majority of human communication — whether in the form of emails, phone calls or newspaper columns — is gossip. It comesContinue reading “Is Gossip Good for Business?”