Jaime Shine

Selfies: Awesome Advertising or Bad for Business?

Selfies tend to draw a reaction one way or the other. Some people love them while others hate them. But here’s the real question: are they awesome advertising for your brand or bad for business? It depends on how you use them. For example, the above image is a selfie I took after a springContinue reading “Selfies: Awesome Advertising or Bad for Business?”

How To Earn Your ’15 Minutes’ In Business With Style & Grace

“In the future, everyone will be world-famous for 15 minutes.” -Andy Warhol (or not) People often ask me what the hardest part of leaving the corporate world and starting my own business was. It was learning to promote myself, which may come as a surprise. Granted, I should have been doing that in the corporateContinue reading “How To Earn Your ’15 Minutes’ In Business With Style & Grace”

Marketers: Don’t Forget About Desktop

Mobile offices, mobile apps, Mobilegeddon: The age of mobile has arrived. We can tap into Wi-Fi at 35,000 feet and conduct business from almost anywhere in the world. But don’t forget about desktop, marketers. It hasn’t gone the way of 8 tracks and parachute pants just yet — and is still worth your attention. While browsingContinue reading “Marketers: Don’t Forget About Desktop”

What’s your story?

Storytelling is a powerful tool in today’s business world. It allows us to connect on an emotional level with customers, so they become loyal, longtime clients. It’s not about selling a product or service. It’s about understanding your clients’ challenges so you can solve them and make your clients’ lives just a little bit easier.Continue reading “What’s your story?”

Facebook Wants to be Your News Source: Is That What You Want?

Facebook’s at it again. The social behemoth has tweaked its News Feed algorithm to focus on time spent looking at a post — regardless of engagement. “We’ve discovered that if people spend significantly more time on a particular story in News Feed than the majority of other stories they look at, this is a goodContinue reading “Facebook Wants to be Your News Source: Is That What You Want?”

5 Ways To Showcase Services (& Boring Products) on Instagram

You’ve probably heard that visual marketing is all the rage these days, driving more interaction and traffic than text alone. Pair that trend with Instagram being the fastest-growing major social network in 2014*, and you’ve got a love affair — or so we thought. However, we were surprised at the lack of marketers, especially B2B,Continue reading “5 Ways To Showcase Services (& Boring Products) on Instagram”

Take A Closer Look at LinkedIn To Grow Your Business

Are you using LinkedIn to expand your professional network and grow your business? LinkedIn tends to be the forgotten social network. Most people go one of two ways: set up a profile and forget about it or link it to their Twitter account, flooding their professional network with random bits of information. We don’t recommend either. RelatedContinue reading “Take A Closer Look at LinkedIn To Grow Your Business”

Ten Common Misconceptions about Quick SEO

CCC welcomes Eve Haugen to the blog! Anyone with a website (or blog) is always looking to improve his or her search engine optimization (SEO), and of course, you don’t want to wait to see the results. Insert quick SEO — tips and tactics to give you a quick boost in your search rankings andContinue reading “Ten Common Misconceptions about Quick SEO”

Facebook Is An Enigma To Marketers But Its Still #1 (Most of the Time)

Social Media Examiner recently released its highly anticipated Social Media Marketing Industry Report. If you want to know how 3,700 fellow marketers are using social media to grow their businesses, then you’re in the right place. We’ll discuss a few key findings and surprises over the next few weeks that you can incorporate into yourContinue reading “Facebook Is An Enigma To Marketers But Its Still #1 (Most of the Time)”

Tell Your Own Story Without Missing a Moment

We live in an era where people can tell their own stories like never before. You can capture key moments of your life and share them with friends and family all over the globe. Now a company is using technology to take capturing the moment to the next level. Fanpics gives every fan a chance to tellContinue reading “Tell Your Own Story Without Missing a Moment”