Category Archives: Marketing

5 SEO Techniques That Will Boost Your Web Presence

Search engine optimization (SEO) is something that every website and business owner needs to use and understand. Here are 5 techniques to help you get started and boost your web presence. Choose Your URL Carefully It’s important to make sure your website’s URL is search engine-friendly. This is important when you’re setting up a websiteContinue reading “5 SEO Techniques That Will Boost Your Web Presence”

Inbound: Not Your Father’s Marketing

Sometimes you have to slow down to get ahead. You may have noticed that the CCC blog went dark between September 4th and September 18th, missing three posting days. We were busy getting certified in Inbound Marketing methodology. I’m proud to announce that CCC is now Inbound Marketing Certified, and we’d love to help yourContinue reading “Inbound: Not Your Father’s Marketing”

Peanutized: How to Encourage Fans to Engage With Your Brand

Have you been Peanutized? I took the plunge this afternoon. After seeing the fun creations in my Facebook News Feed the past few days, I couldn’t resist anymore. (Ah, the power of social media…) Get Peanutized is a cool microsite that 20th Century Fox is using to promote the upcoming release of The Peanuts MovieContinue reading “Peanutized: How to Encourage Fans to Engage With Your Brand”

6 Things All Businesses Should Do Over Christmas

It’s that time! The Holiday selling season is upon us… Christmas is a stressful time for both businesses and customers. Businesses worry about losing customers during this hectic season, and customers worry about getting everything done on their lengthy to-do lists. Sure, some businesses will pick up customers as everybody is in a mad rush to buy presents.Continue reading “6 Things All Businesses Should Do Over Christmas”

Content is King — or is Conversation?

We live in an era where content is king — or so we’re told on a daily basis. But think about it… If you produce awesome content and no one is around to consume it, is it still king? Cory Doctorow doesn’t think so.

Marketers: Don’t Forget About Desktop

Mobile offices, mobile apps, Mobilegeddon: The age of mobile has arrived. We can tap into Wi-Fi at 35,000 feet and conduct business from almost anywhere in the world. But don’t forget about desktop, marketers. It hasn’t gone the way of 8 tracks and parachute pants just yet — and is still worth your attention. While browsingContinue reading “Marketers: Don’t Forget About Desktop”

What’s your story?

Storytelling is a powerful tool in today’s business world. It allows us to connect on an emotional level with customers, so they become loyal, longtime clients. It’s not about selling a product or service. It’s about understanding your clients’ challenges so you can solve them and make your clients’ lives just a little bit easier.Continue reading “What’s your story?”

Ten Common Misconceptions about Quick SEO

CCC welcomes Eve Haugen to the blog! Anyone with a website (or blog) is always looking to improve his or her search engine optimization (SEO), and of course, you don’t want to wait to see the results. Insert quick SEO — tips and tactics to give you a quick boost in your search rankings andContinue reading “Ten Common Misconceptions about Quick SEO”

Tell Your Own Story Without Missing a Moment

We live in an era where people can tell their own stories like never before. You can capture key moments of your life and share them with friends and family all over the globe. Now a company is using technology to take capturing the moment to the next level. Fanpics gives every fan a chance to tellContinue reading “Tell Your Own Story Without Missing a Moment”

Amazon Turns Its Boxes Into Ads With First Of Its Kind Marketing Deal For “Minions” Movie

Recently, we blogged about taking your message to your audience instead of waiting for them to come to you. Well, here’s a great example. Universal Studios partnered with Amazon to promote its new movie, Minions, on the retailer’s shipping boxes. What a great idea! You can’t miss these bright and cheery boxes, and everyone fromContinue reading “Amazon Turns Its Boxes Into Ads With First Of Its Kind Marketing Deal For “Minions” Movie”