Loyal readers of this blog know that I’m an espresso lover and Starbucks fan. Despite being a longtime, loyal customer, I do run into problems with the coffee behemoth once in awhile, like you will with any brand. What matters most is how your favorite brands resolve these occasional issues. Earlier this week, I decidedContinue reading “Customer Experience: Starbucks Shows How It’s Done”
Tag Archives: business
Share the Luck of the Irish with Your Clients & Employees
Whatever your background, we’re all Irish on St. Patrick’s Day! Here’s how to share the spirit of this holiday with your business family: Throw an Irish potluck — Ask employees to bring their favorite Irish-themed foods for a festive event in the office. If you’re throwing a last-minute shindig, order in from your favorite Irish restaurant.Continue reading “Share the Luck of the Irish with Your Clients & Employees”
Want Your Business to Flourish? Kill Your Sacred Cows
What’s holding your business back? Probably a sacred cow. A what?! You’ve heard them before — those magical sayings in the business world that savvy businessmen and women everywhere regard as sacred. The customer is always right. √ Teams create the best solutions. √ Always trust your research. √ Here’s the problem with sacred cows: alwaysContinue reading “Want Your Business to Flourish? Kill Your Sacred Cows”
5 Smart Steps to Become a Better Small Business Owner
As an entrepreneur or small business owner, you dream big. That’s probably one reason you pursued this career path in the first place. Dreaming big is great, but it can also be paralyzing. Where do you start? “Entrepreneurs are often defined by the size of our ambitions, but the best way to make a big impactContinue reading “5 Smart Steps to Become a Better Small Business Owner”
Small Business Saturday: FREE Writing Guide
It’s Small Business Saturday, the Saturday after Thanksgiving that is set aside each year to celebrate and support small businesses. We appreciate the love, but we hope that you support small businesses the rest of the year too. Why? Nearly 80% of small businesses are self-employed individuals.^ Businesses with fewer than 5 employees make up 62%Continue reading “Small Business Saturday: FREE Writing Guide”
3 Simple Marketing Tips For Your Next Product Launch
Are you planning a product launch? How is your marketing plan looking? If you’re looking for some tips, then you’ve come to the right place. We’ve helped startups launch new products over the years, and today I’m going to share three of the most successful methods I’ve seen. Focus on your core Just for aContinue reading “3 Simple Marketing Tips For Your Next Product Launch”
Specialized Services to Help You Run Your Small Business Smoothly
There are a variety of skills involved in running your own business, and so many to-do’s that it can get a little overwhelming. By using specialized services, I free myself up to concentrate on what CCC does best — help brands communicate with their target audiences. Specialized services take care of the nitty-gritty and letContinue reading “Specialized Services to Help You Run Your Small Business Smoothly”
Awesome Marketing Concepts Your Small Business Shouldn’t Overlook
Marketing a new company can be tough. You don’t know the best ways of reaching your audience in the beginning, and discovering the best promotional ideas involves a process of trial and error. While the digital landscape is a hot property, traditional marketing vehicles can still work in today’s high-tech world. Business Cards As theContinue reading “Awesome Marketing Concepts Your Small Business Shouldn’t Overlook”
6 Things All Businesses Should Do Over Christmas
It’s that time! The Holiday selling season is upon us… Christmas is a stressful time for both businesses and customers. Businesses worry about losing customers during this hectic season, and customers worry about getting everything done on their lengthy to-do lists. Sure, some businesses will pick up customers as everybody is in a mad rush to buy presents.Continue reading “6 Things All Businesses Should Do Over Christmas”
How Chipotle Sold Sofritas to a Nation of Meat Lovers
Who can sell braised tofu to a nation of meat lovers? Chipotle can. The fast casual Mexican food chain introduced Sofritas last year in select markets but faced a serious problem, at least in the US. Americans eat meat — and a lot of it. Who wants some tasty braised tofu? So Chipotle got creative andContinue reading “How Chipotle Sold Sofritas to a Nation of Meat Lovers”
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