Which Real Estate Is Most Valuable On LinkedIn?

Want to leverage LinkedIn to build your brand and grow your business? I was honored to join my friend, Sue-Ann Bubacz, host of The Marketing Mirror podcast, for a lively discussion of where you should set up shop on the social media platform that’s always open for business. Our LinkedIn Live discussion was electric—the ideasContinue reading “Which Real Estate Is Most Valuable On LinkedIn?”

CCC 2024 Wrapped: Memorable Marketing, Coffee & A Year to Remember

That’s 2024 wrapped. The year moved fast but the CCC team moved faster—to keep up with our clients and community! Your goals and dreams were buzzing, so we shifted our creativity and strategic thinking into overdrive (fueled by vast amounts of coffee). Grab a cup, queue up your favorite playlist and check out our 2024 Wrapped.

Take Action: 7 Tips to Attract Clients To Your Social Media Communities

While it might be easy for you to build a following on social media, it’s challenging turning your fans into a loyal customer base. You want the transition to be seamless to keep everything running accordingly. Learn what your followers need from you to help you flourish! Here are some ways to turn your followers into clients.

Writing (& More) for Small Businesses Delivers Big Opportunities

While I planned on starting a marketing company that focused heavily on writing services, I didn’t foresee the interest in businesses outsourcing their social media management. Today, social media management and content creation is a significant part of my business. In turn, they’ve led to additional writing opportunities. Offering an array of services as a marketing company allows me to present a full-service front to my audience.

How to Connect with Customers in the Age of Assistance

We’re living in the age of assistance. What does that mean for marketers? Customers have more options than ever before today, thanks to technology. Therefore, each buyer’s journey is unique and customers are looking for valuable content to educate themselves before making a purchase. “Focus on the user and all else will follow.” Your marketingContinue reading “How to Connect with Customers in the Age of Assistance”

Social Media Summer Round-Up: New Features You Need To Know

Social media platforms are constantly evolving, so it’s important to keep up on the latest features and understand how to use them for your brand or business. Enjoy our summer round-up with a cool drink in-hand! Instagram Stories continue to explode in popularity, as they’re expected to outpace Feeds as the primary mechanism of contentContinue reading “Social Media Summer Round-Up: New Features You Need To Know”

How to Create Content that Works [Twitter Chat Recap]

“Creating content just for the sake of creating content is the strategy that is doomed to failure.” Recently, I joined the #VCBuzz Twitter chat to drive a conversation on Creating Content that Works. What an insightful discussion! The 45-minute discussion on content creation and content marketing sizzled with smart advice from a variety of digital marketing professionals.

4 Things That Social Media Can’t (or Shouldn’t) Do

The power of social media is impressive, but it can’t (or shouldn’t) do everything for your company or brand. Other areas need to carry their own weight too. Here are four things that social media can’t do for your brand: Fix a bad product—Product is king, at least in the sense that any advertising orContinue reading “4 Things That Social Media Can’t (or Shouldn’t) Do”

The Best Social Media Sites For Business Marketing

Social media is one of the best marketing tools for businesses. In fact, it’s not just great for businesses; it’s great for individuals looking to market a blog too. I could go on and on about the advantages and strengths of social media marketing. Instead, I’m going to talk about some of the best socialContinue reading “The Best Social Media Sites For Business Marketing”

How To Test Your Way To Success As a Small Business

As a small business, you have an advantage over larger competitors: agility. It’s harder for larger, more established companies to be agile. You can, and here’s how to use that to your benefit. Testing, testing, 123…