Struggling with how to stay engaged with your employees and clients during this unsettling time? Keep these tips in mind while creating your communications. How to Stay Engaged with Your Employees During a Crisis First, reassure your employees regarding their pay. During a crisis, consistent income is vital to helping people stay calm and positive.Continue reading “How to Stay Engaged with Your Audiences During a Crisis”
Tag Archives: content marketing
How to Attract Customers to Your Brand with Inbound Marketing
You can attract butterflies (your target audience) to your coneflower (product or service) with sweet nectar (compelling content). While your inbound marketing efforts do require attention, they’re worth the effort—and help is available. Plus, these efforts can help you withstand a cold spell in your business and can be replicated to help you grow your business.
How to Connect with Customers in the Age of Assistance
We’re living in the age of assistance. What does that mean for marketers? Customers have more options than ever before today, thanks to technology. Therefore, each buyer’s journey is unique and customers are looking for valuable content to educate themselves before making a purchase. “Focus on the user and all else will follow.” Your marketingContinue reading “How to Connect with Customers in the Age of Assistance”
Mid-Year Review: How are you progressing on your business goals?
It’s nearing mid-June. How are you progressing on your business goals so far in 2019? One of our goals in 2019 was to get back to blogging on a regular basis. In January, we committed to the following in order to deliver more valuable contact to you: Publishing at least two to three times perContinue reading “Mid-Year Review: How are you progressing on your business goals?”
How to Create Content that Works [Twitter Chat Recap]
“Creating content just for the sake of creating content is the strategy that is doomed to failure.” Recently, I joined the #VCBuzz Twitter chat to drive a conversation on Creating Content that Works. What an insightful discussion! The 45-minute discussion on content creation and content marketing sizzled with smart advice from a variety of digital marketing professionals.
Vlog: Why You Still Need a Website Today
Social media is a powerful marketing tool for your business, but you still need a website today. Your website is your home on the internet, your front door to customers and prospects everywhere. It helps visitors learn more about your company and how you can help them.
3 Big (Affordable) Marketing Ideas For Your Small Business
Don’t let a tight budget keep you from marketing your business and showing your tremendous products or services to potential new customers. These three tips will help you market your business in a big way without blowing the budget.
What are your business goals in 2019?
While we don’t make New Year’s resolutions, we do set goals for our business at CCC. One of our goals in 2019 is to get back to blogging on a regular basis. In order to deliver valuable content to you, we’re committing to the following: Publishing at least two to three times per month ProducingContinue reading “What are your business goals in 2019?”
What’s the Story in Social Media Marketing? Stories.
This summer, social media platforms debuted so many new features it was hard to keep up. (Miss out while you were on holiday? Catch up with our roundup.) As fall color explodes, the platforms continue to test and release new features, with Instagram leading the way. With all the changes, the story of the yearContinue reading “What’s the Story in Social Media Marketing? Stories.”
Vlog: Showcase Your Event in a Show Daily
Last week, CCC was in Indianapolis creating content and getting social with over 34,000 firefighters from around the world at FDIC International 2018. In addition to impressive signage and booth displays, we picked up another cool idea — a Show Daily. This tabloid-sized publication shared highlights from the previous day’s events. It’s also a greatContinue reading “Vlog: Showcase Your Event in a Show Daily”
clearly conveyed communications 